Micol Ap founded VerticalCrypto Art in June of 2020, a web3 native studio and platform for art NFTs which focuses on exhibitions, auctions and advisory for collectors, brands and projects.

Micol is also on the curatorial board of ArtBlocks, the leading platform for generative and algorithmic arts, as well as founder of Proof of People, NFT festival showcasing art, fashion and music. Previously,  Micol has worked for IBM, and most recently Meta as a creator partnership lead for Facebook and Instagram. Passionate about the intersection of art + culture + technology, Micol has over 9 years of experience in this field.