Chris Outram is the Head of Blockchain at Publicis Media, offering a wealth of technical expertise in the realm of blockchain-based solutions tailored for brand strategies and Publicis's emerging tech stack. With a robust track record spanning 15 years in the martech ecosystem, Chris brings a deep understanding of digital innovation and its applications in marketing. His tenure at Advertising Demand Side Platform RUN, a company later acquired by Publicis, was marked by the development of a groundbreaking cross-device algorithm and device graph, setting the foundation for what would become the Publicis Marketing Cloud. I am my penguin, and my penguin is me.